{"id":1722,"date":"2026-03-12T15:38:24","date_gmt":"2026-03-12T14:38:24","guid":{"rendered":"https:\/\/www.musicpoolberlin.net\/?post_type=tribe_events&#038;p=1722"},"modified":"2026-05-05T14:05:09","modified_gmt":"2026-05-05T12:05:09","slug":"social-media-gameplan-wie-du-als-artist-content-planst-erstellst-und-veroeffentlichst","status":"publish","type":"tribe_events","link":"https:\/\/www.musicpoolberlin.net\/en\/event\/social-media-gameplan-wie-du-als-artist-content-planst-erstellst-und-veroeffentlichst\/","title":{"rendered":"Social Media Gameplan \u2013 Wie du als Artist Content planst, erstellst und ver\u00f6ffentlichst"},"content":{"rendered":"<header class=\"entry-header\"><\/header>\n<div class=\"entry-summary\">\n<header class=\"entry-header\">\n<p class=\"entry-title\"><a href=\"https:\/\/www.musicpoolberlin.net\/expert\/jennifer-naumann\/\" target=\"_self\" rel=\"bookmark\">Expertin: Jennifer Naumann<\/a><\/p>\n<\/header>\n<div class=\"entry-summary\">Content-Strategin und Kampagnenplanerin<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>In diesem Workshop bekommst du als Artist die Werkzeuge, um deine Social Media Aktivit\u00e4ten strategisch zu gestalten \u2013 von der ersten Idee \u00fcber die Content-Produktion bis hin zur Ver\u00f6ffentlichung auf den g\u00e4ngigen Plattformen. Theorie und Praxis gehen Hand in Hand: In Einzel- und Gruppen\u00fcbungen arbeitest du direkt an deiner eigenen Content-Strategie.<\/p>\n<p>Dabei entwickeln wir gemeinsam passende Content-S\u00e4ulen, individuelle Formate und einen strukturierten Redaktionsplan. Au\u00dferdem besprechen wir, wie du Content-Produktionsslots optimal einplanst. Praxisnahe Mini-Demos zeigen dir, welche Tools dich bei deiner Social Media Arbeit unterst\u00fctzen k\u00f6nnen. Am Ende h\u00e4ltst du einen klaren Fahrplan f\u00fcr deine Social Media Aktivit\u00e4ten in der Hand, der dir hilft, deine Sichtbarkeit auf allen Plattformen zu steigern und deine Marke konsistent, authentisch und erkennbar zu pr\u00e4sentieren.<\/p>\n<p><strong>Zielgruppe:<\/strong><\/p>\n<p>Artists, die bereits eigene Social Media Accounts betreiben, Grundkenntnisse im Umgang mit den g\u00e4ngigen Plattformen haben und bereit sind, sich aktiv mit Strategie, Planung und Umsetzung auseinanderzusetzen. Geeignet f\u00fcr Newcomer ebenso wie f\u00fcr etablierte Musiker*innen, die ihre Selbstvermarktung auf Social Media professionalisieren und auf das n\u00e4chste Level bringen wollen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><a href=\"https:\/\/www.musicpoolberlin.net\/en\/event\/social-media-gameplan-wie-du-als-artist-content-planst-erstellst-und-veroeffentlichst\/\"><span>Expertin: Jennifer Naumann Content-Strategin und Kampagnenplanerin &nbsp; In diesem Workshop bekommst du als Artist die Werkzeuge, um deine Social Media Aktivit\u00e4ten strategisch zu gestalten \u2013 von der ersten Idee \u00fcber&hellip; <a href=\"https:\/\/www.musicpoolberlin.net\/en\/event\/social-media-gameplan-wie-du-als-artist-content-planst-erstellst-und-veroeffentlichst\/\" class=\"mdc-button mdc-button--unelevated mdc-button--touch wp-block-latest-posts__read-more\"><br \/>\n            <span class=\"mdc-button__ripple\"><\/span><br \/>\n            <span class=\"mdc-button__touch\"><\/span><br \/>\n            <span class=\"mdc-button__label\">more<\/span><br \/>\n        <\/a><\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"template":"","meta":{"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"Tribe__Tickets_Plus__Commerce__WooCommerce__Main","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[{\"id\":1723,\"type\":\"default\",\"title\":\"Social Media Gameplan \\u2013 Wie du als Artist Content planst, erstellst und ver\\u00f6ffentlichst\",\"description\":\"\",\"capacityType\":\"own\",\"price\":22,\"capacity\":15,\"available\":10,\"sharedCapacity\":15,\"sold\":0,\"shareSold\":0,\"isShared\":false,\"currencyDecimalPoint\":\",\",\"currencyNumberOfDecimals\":2,\"currencyPosition\":\"prefix\",\"currencySymbol\":\"\\u20ac\",\"currencyThousandsSep\":\".\"}]","_tribe_ticket_has_attendee_info_fields":false,"_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":""},"tags":[],"tribe_events_cat":[16],"class_list":["post-1722","tribe_events","type-tribe_events","status-publish","hentry","tribe_events_cat-workshop","cat_workshop"],"ticketed":["woo"],"_links":{"self":[{"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/tribe_events\/1722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/users\/6"}],"version-history":[{"count":4,"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/tribe_events\/1722\/revisions"}],"predecessor-version":[{"id":2728,"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/tribe_events\/1722\/revisions\/2728"}],"wp:attachment":[{"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/media?parent=1722"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/tags?post=1722"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/www.musicpoolberlin.net\/en\/wp-json\/wp\/v2\/tribe_events_cat?post=1722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}